The summer is a great time for restaurant operators & managers to tantalize taste buds and captivate diners with the hottest menu items and fads of the season ☀️ Did you know that shaking up your menu items can significantly contribute to increasing revenue and sales? According to recent industry reports, restaurants that regularly introduce new and innovative dishes experience an average increase in sales of up to 20%!
With this in mind, embracing the flavors of Summer 2023 becomes even more important, as it not only satisfies diners' cravings but also has the potential to boost your bottom line! Continue reading below to learn about some of 2023’s top trending items, and how you can implement them in your menus:
1) Plant-Based Paradise 🌱
Plant-based cuisine continues to gain popularity, and Summer 2023 is no exception. According to recent studies, plant-based menu items have seen a remarkable surge in popularity, with a 300% increase in consumer interest in the past five years! By catering to this demand, you not only attract plant-based eaters but also broaden your customer base, including those seeking healthier options and reducing their environmental footprint.
Expect to see an influx of colorful and flavorful plant-based dishes that celebrate seasonal produce. From zucchini noodles with cashew cream sauce to grilled watermelon steaks and jackfruit tacos, these innovative and satisfying options will cater to health-conscious diners seeking a delicious and sustainable dining experience.
2) Creative Cold Brews ☕️
As temperatures rise, patrons will be looking for refreshing beverages to beat the heat. Cold brew has been steadily gaining popularity, with the market experiencing a 580% growth from 2011 to 2019.
Cold brews, infused with creative flavors, are set to dominate drink menus. Think beyond traditional iced coffees and explore options such as hibiscus-infused cold brew, cascara lemonade, or matcha mint cold brew. With their unique combinations of flavors, these invigorating drinks will keep your guests cool and satisfied.
3) Seafood Sensations 🦀
Summer and seafood go hand in hand, and Summer 2023 brings a renewed focus on this oceanic delight. By highlighting the freshness and unique flavors of the sea, you can cater to seafood enthusiasts and offer a memorable dining experience that sets your restaurant apart.
According to industry reports, seafood consumption has increased by 30% in the past decade, with diners becoming more conscious about sustainability and responsible sourcing. By featuring sustainable seafood options on your menu, you not only attract seafood lovers but also cater to customers who prioritize ethical dining choices. This commitment to sustainability can enhance your restaurant's reputation and create a loyal customer base!
Incorporate dishes that showcase sustainable and ethically sourced seafood, such as ceviche made with locally caught fish, lobster rolls with a twist, or grilled octopus with citrus glaze.
4) Global Fusion 🌎
Culinary explorations continue to entice adventurous diners, and this summer is the perfect time to blend different cultural influences into your menu. Experiment with fusion dishes that combine diverse flavors and ingredients. For example, consider a Korean-inspired barbecue pizza with gochujang-infused sauce or Mexican-inspired sushi rolls with chipotle mayo. This trend allows you to showcase your creativity while appealing to customers' desire for new and exciting taste experiences.
5) Dessert Innovations 🍰
The sweet finale of a meal is an opportunity to surprise and delight your guests. Summer 2023 is all about reimagining classic desserts with a modern twist. Desserts featuring unexpected flavor combinations and unique twists have experienced a surge in popularity, with a 40% increase in consumer interest in the past three years. By incorporating dessert innovations into your menu, you not only satisfy your customers' desire for novelty but also create a memorable and shareable experience. Word-of-mouth and social media buzz generated by these standout desserts can drive new customers to your restaurant and boost your overall sales.
Experiment with flavor combinations like lavender-infused crème brûlée, strawberry shortcake with balsamic reduction, or mango and passionfruit tiramisu. By incorporating seasonal fruits and unexpected ingredients, you can create desserts that are both visually appealing and a treat for the taste buds.
As a restaurant operator or manager, it's important to acknowledge that changing up your menu and implementing new trends can require time and effort. However, the rewards in terms of increased revenue and customer satisfaction make it well worth the investment!
Partnering with ResQ to streamline your operations will free up valuable time for menu innovation. ResQ streamlines the way your restaurant requests, manages, and pays for on-demand and recurring work order. With ResQ, you can focus your energy on crafting exciting new dishes, experimenting with flavors, and staying ahead of the culinary curve!
With ResQ taking care of repairs and maintenance in the back-end, you can confidently embrace the flavors of summer and create a dining experience that leaves a lasting impression on your guests, all while maximizing your revenue potential 🎉 Chat with our team to learn more today!
